When your friends compliment you on your home, you smile and continue pouring the Rose. When Mireille Dermer Mengel’s friends continuously complimented her on the various design choices she made in her home, she eventually decided to create An Inside Crush, a highly curated, on-trend seasonal box of home accents.
“It’s like a wardrobe: you bring in new things and swap others out, according to the season or your mood. It keeps things fresh,” Mireille says. And each season, this mompreneur of two, uses her artistic eye to select five finds that appear at your doorstep ready to be woven into your family’s life.
I hope you enjoy learning about the creation of An Inside Crush and the hustling mompreneur behind the brand. Next time you get complimented on your home, your wardrobe, your tea mixes, you too can create a business that allows you to redefine what it means to be a working mom!
How old are your kids? I have 1 daughter who is 7 years old.
When did you launch your business? We launched 1 year ago, in 2018.
What motivates you to hustle for your business, when mom life seems to be swallowing you whole? The desire to grow emotionally, mentally and artistically motivates me everyday.
What’s your biggest challenge right now? My biggest challenge right now is to grow our brand awareness.
How do you manage your days, your time? I love to wake up early, usually around 5am. In the early hours, when everyone is asleep, is when I get most of my work done.
What do you like to do to unwind and self care? I make exercise and eating well a part of my daily life.
What or who inspires you to keep pushing your business forward? My family pushes me. I love that they watch me working towards something that I love.
What has been your biggest “aha” moment this year? My biggest “aha” moment was when I picked a platter for our winter box and then learned Oprah had also picked the same platter for her must have Christmas list. It felt very exciting.
What does it mean to you to Hustle Like a Mom? It means to me that every minute counts, and life it going by so quickly. Don’t waste a second.